Site logo

ESPN in mega deal with F1?

NEWS STORY
25/06/2022

It is understood that Disney-owned ESPN is close to agreeing a new deal with F1 for the rights to broadcast the sport in the US.

However, while the broadcaster's previous three-year deal, agreed in 2019, was for $5m a year, the new deal, also for three-years, is said to be worth around $75m - $90m a year.

According to Sports Business Journal, the deal will give ESPN the right to "put a small, but an undetermined number of races exclusively on its ESPN+", though "most races will be carried on linear television, either ABC or ESPN."

ESPN is understood to have been battling for the rights with Netflix - keen to capitalise on the success of its Drive to Survive series - and Amazon, which looked set to makes its first ever foray into live sports coverage.

Ironically, it is Drive to Survive which driven the sport's popularity through the roof, particularly in the US, the result of which has left ESPN - if the figures are correct - facing a 1,500% increase in its fee... which, of course, will be passed on to subscribers.

According to ESPN, 2021 was its most successful season to date, but with viewing numbers for this year already up 53% (for the opening 5 races) the broadcaster is anticipating bumper figures.

Indeed, so far this year each race has averaged 1.4 million viewers, up 49% on 2021's average (949,000) and 131% up on 2020 (609,000).

While Sports Business Journal admits that the deal has not been officially signed - hence no statement from Stefano Domenicali - executives at the rival bidders have been notified that their bids were not successful.

LATEST NEWS

more news >

RELATED ARTICLES

LATEST IMAGES

galleries >

  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images

POST A COMMENT

or Register for a Pitpass ID to have your say

Please note that all posts are reactively moderated and must adhere to the site's posting rules and etiquette.

Post your comment

READERS COMMENTS

 

1. Posted by BrightonCorgi, 27/06/2022 19:44

"I'll stick to Sky F1 vs. ESPN to watch F1. Better commercials and more content with Sky."

Rating: Negative (-1)     Rate comment: Positive | NegativeReport this comment

2. Posted by LiamIII, 27/06/2022 17:32

"So long boys. I ONLY have ESPN to watch F1. If they add some races to their paywall service ESPN+, then I'm out. Utterly disgusting. "

Rating: Positive (1)     Rate comment: Positive | NegativeReport this comment

3. Posted by Apexing, 27/06/2022 1:36

"@Mad Matt: Great idea - F1 USA it is! They should just shorten it to FU, since that seems to be their attitude towards long-time fans who actually know what good racing is! "

Rating: Positive (3)     Rate comment: Positive | NegativeReport this comment

4. Posted by Mad Matt, 26/06/2022 17:42

"Good idea, call it "F1 USA", get them to race in circles so the fans can always see the cars, plenty of safety cars to close things up and make sure the cars are always close together, no racing if it rains, get the celebs in... that should push the popularity through the roof... in the US.

In the meantime let the rest of the world have an alternative championship, let's call it "F1"......"

Rating: Positive (3)     Rate comment: Positive | NegativeReport this comment

5. Posted by Roli, 25/06/2022 20:26

"Why dont we just call it F1USA."

Rating: Positive (4)     Rate comment: Positive | NegativeReport this comment

6. Posted by Superbird70, 25/06/2022 15:34

"How fitting that Mickey Mouse will control broadcast rights in the U.S.A."

Rating: Positive (9)     Rate comment: Positive | NegativeReport this comment

Share this page

X

Copyright © Pitpass 2002 - 2022. All rights reserved.

about us  |  advertise  |  contact  |  privacy & security  |  rss  |  terms