//
Site logo

Ferrari considering Netflix and e-Sports involvement

NEWS STORY
14/05/2019

In all honesty, Mattia Binotto and his team have far more important matters to worry about at present, such as whether the actual concept of its 2019 contender is wrong.

However, along with Mercedes, the Maranello outfit's absence from the highly-popular Netflix documentary, Drive to Survive, was notable.

Though the Italian team has always chosen to do things its own way, there are increasing calls for it to not only get involved in the next series of the Netflix documentary, but to get involved in e-Sports, the Maranello outfit being the only team to shun the competition.

"It's certainly an interesting programme," said Binotto of the Drive to Survive series. "We were not participating last season as Ferrari.

"We are considering it at the moment," he added. "We have not taken our final decision, so it's something we will do in the next few weeks."

In terms of e-Sports...

"I think e-Sports and Netflix, both of them, are certainly great programmes," he said. "E-sport is increasing in terms of interest and certainly as Ferrari we are looking seriously into it.

"We are not yet fully committed to the programme," he admitted, "but it's something where the discussions are ongoing and we will very soon make our own decision."

"I didn't see it," admits Guenther Steiner, widely seen as the star of the documentary, "but everyone tells me.

"I don't know how successful it is because there were no ratings, I'm told and Netflix never gives them, but I think everybody was positive about it, so I guess it helps.

"It should help to bring people in who don't normally watch the races, who see this. There are more people watching Netflix than F1, I would say. If the people watch it and then get interested in F1, that should help us. That should help us all, and it's a good thing in my opinion."

Quite.

That said, some of the backstage stuff at Ferrari at present might surpass Steiner in terms of the expletive factor.

Check out our Tuesday gallery from Barcelona, here.

LATEST NEWS

more news >

RELATED ARTICLES

LATEST IMAGES

galleries >

  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images
  • Pitpass.com latest F1/Formula 1 images

POST A COMMENT

or Register for a Pitpass ID to have your say

Please note that all posts are reactively moderated and must adhere to the site's posting rules and etiquette.

Post your comment

READERS COMMENTS

 

No comments posted as yet, would you like to be the first to have your say?

Share this page

X

Copyright © Pitpass 2002 - 2020. All rights reserved.

about us  |  advertise  |  contact  |  privacy & security  |  rss  |  terms