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Spanish beer follows Sainz to McLaren

NEWS STORY
31/01/2019

McLaren and Estrella Galicia 0,0 have announced a multi-year partnership that will see the companies collaborate in Formula 1.

The partnership, according to the press release, celebrates a shared passion for supporting young racing talent and the sport of Formula 1, and will focus on the brand's flagship non-alcoholic beer, Estrella Galicia 0,0.

The Estrella Galicia 0,0 brand will be represented on the two McLaren cars, as well as the team's drivers, Carlos Sainz and Lando Norris. Estrella Galicia 0,0 brings a wealth of experience in motorsport having partnered with Carlos Sainz since 2013.

"We are delighted to announce this partnership with Estrella Galicia 0,0, which is built on shared values of quality, craft and heritage," said Zak Brown. "Estrella Galicia 0,0 is a great supporter of our sport and young racing talent, so what better time to join our team than alongside our new and exciting driver line-up. I look forward to enjoying a bottle of Estrella Galicia 0,0 at track and seeing our fans do the same."

"Today marks a milestone for Estrella Galicia 0,0," added Ignacio Rivera, Chief Executive Officer, Estrella Galicia 0,0, "as we are announcing a partnership with one of the most important global brands in the racing industry.

"Craft, tradition, innovation and high quality are just three examples of the common values that both companies share and with such a talented young driver line-up, we feel that the match-up with our philosophy couldn't be better. We can't wait to enjoy this season with McLaren and all their fans, it will be fantastic to toast with Estrella Galicia 0,0 to all the great things that are yet to come."

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READERS COMMENTS

 

1. Posted by Burton, 31/01/2019 22:20

"Well, EG is probably even worse a beer than McLaren's recent cars, so this is a fine match."

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2. Posted by Italian Job, 31/01/2019 13:54

"Very well done for saying " , according to the press release, " - all too often we see a press release being cut 'n' pasted to appear as if itwere the words of a Great Man (maybe even Zak Brown) when we all know otherwise!"

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3. Posted by Fambank, 31/01/2019 13:39

"@Nortim

Well, it won't be Red Bull, that's for sure :P"

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4. Posted by Nortim, 31/01/2019 12:52

"What will they drink, cola or beer? ;)"

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