Chandon gives McLaren fizz

30/09/2015
NEWS STORY

McLaren Honda announced a new sponsorship deal with Chandon today, the official press release reads:

As one of the most successful teams in Formula 1 history, McLaren meets Chandon, the vibrant sparkling wine with a boundless conquering spirit. The partnership perfectly highlights Chandon's open spirit, 'joie de vivre' and spontaneous approach to life.

The partnership is a long-term, global collaboration that will bring Chandon's sparkling attitude to the famous McLaren Honda Formula 1 Team.

The partnership was made official today at the McLaren Technology Centre in Woking, Surrey, England. It was signed by Christophe Navarre, Chairman and CEO of Moët Hennessy, and Ron Dennis, McLaren Technology Group Chairman and CEO.

"The McLaren Honda Formula 1 Team's story is characterised by human endeavour, filled with heroic champions who have stood on sport's global stage. This is a team that seizes the moment and remains open to new challenges," said Christophe Navarre. "Chandon couldn't be happier to partner with the McLaren Honda Formula 1 Team. This is a rich new occasion to bring our fans together around the world, and to enjoy the depth of this connection."

Ron Dennis said: "It is extremely exciting that Moët Hennessy has chosen to join with the McLaren Honda team through Chandon to form a unique, long-term partnership. The fit between Chandon and McLaren Honda is a natural one, with both sharing a passion to innovate in whatever we do, combined with a unique style and approach. It is a great privilege for everyone at McLaren Honda to partner with Chandon, one of the iconic brands in the prestigious Moët Hennessy portfolio."

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Published: 30/09/2015
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