Renault to run 'tribute branding' at Sepang

02/04/2007
NEWS STORY

The 2007 Malaysian Grand Prix will see the ING Renault F1 Team running special Hanjin branding in tribute to the late Chairman and CEO of Hanjin Shipping, Mr. Sooho Cho.

For this race, the team's Hanjin logo will be replaced by a tribute branding dedicated to Mr Cho. Mr Cho was a long-standing supporter of Formula 1, making his first entry into the sport in 1994, when Korean Air, then part of the Hanjin group of companies, became a sponsor of the Simtek F1 team.

After moving from Simtek to the Tyrell F1 team in mid-1995, the company joined the Benetton F1 team in 1997, which marked the beginning of a long-standing relationship with the Enstone-based team.

Korean Air continued as a team partner until late 2001 when the works Renault F1 Team made its debut in the sport. The new car featured 'Hanjin' branding, promoting Hanjin Shipping, a major global shipping company, with operations at 80 ports in 35 countries.

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Published: 02/04/2007
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